A fellow wordsmith
Trying to sell can be disappointing, disheartening and downright hard work! In which case, STOP SELLING!
Loyal customers cost less to serve and earn the business more for less marketing effort and spend.
Identify opportunities for developing relationships that can lead to additional customers and/or additional sales.
Price is not the main reason for loss of customers.
Many companies set up a website and then IGNORE it for years.