Positive publicity in newspapers and magazines that are read by the people you want to reach.
The person who looks after your business PR and publicity knows where all the “bodies” are buried
Importance of routines, habits, goals, ambitions, targets, to do lists and similar
Publishing your own newsletter
Target specific groups, even individuals, with bespoke approaches
How can a business manager who knows little or nothing about Marketing, know whether they REALLY need Marketing or not?