According to Referral Squirrel:
- 2% of sales are made on the First contact.
- 3% of sales are made on the Second contact.
- 5% of sales are made on the Third contact.
- 10% of sales are made on the Fourth contact.
- 80% of sales are made on the Fifth to Twelfth contact.
- 48% of sales people never follow up with a prospect.
- 25% of sales people make a second contact and stop.
- 12% of sales people make three contacts and stop.
- Only 10% of sales people make it more than Three contacts with a prospect.
It is well known that repeat customers and referral business are the two best (and cheapest to acquire) types of business. Is YOUR business “leaking” sales?
Are you losing sales you didn’t even know you were losing? Perhaps it’s time to review YOUR organisation’s sales and marketing efforts? Why not request a FREE Sales & Marketing audit from The Naked Marketing Company to help identify opportunities for further sales, profit and growth in YOUR business? Contact us here…
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